Cashflow GraphThere are a lot of different aspects of financial management, but one of the most important is making sure that you have a clear understanding of your cash flow. This means tracking where and when your money is coming in and going out of your business so that you can make informed decisions about how to best allocate your resources.


Once you have a grasp of how the cash flows through your business you can then use this information to help predict how that will look in the future. Accurate cashflow forecasting will help you when making strategic decisions about things like headcount hires, stock levels and marketing spend.


Now more than ever, it’s crucial that you understand where all the money going out of your business is being spent. This may seem like an obvious statement, but as a business grows it gets harder to track and it becomes much easier to make the mistake of overspending without considering the long term implications.. Having someone looking at this for you on a regular basis can ultimately save you money.


You should also have a good handle on your financial statements such as your profit and loss and balance sheet. In simple terms, the P&L provides a record of income and expenses and your profit or loss over a period of time whilst the balance sheet is a snapshot of your business’ financial health at a single point in time. Knowing where your business stands financially can help you make better decisions about what your business needs in the short term and longer term what it needs to grow.


Once you’ve got a grip on all of the above, it's important to have a plan for what you want to do with your business profits. You should have a clear vision for how you're going to use that money to grow your business. Whether you're reinvesting in your company or setting aside money for expansion, having a plan for your profits is an important part of financial management.


One way to stay on top of your finances is to outsource your accounting or to use the services of a portfolio CFO. This may seem like an unnecessary expense but having someone else handle your finances can free up a lot of time and energy that you can put towards other aspects of running your business. As discussed above, having accurate and up-to-date financial statements is crucial for making informed decisions about the future of your business. If you don't have the time or expertise to manage these areas of your business, then outsourcing this function would be a great option for you.


By following these tips, you can take a strategic approach to financial management that will have a positive impact on your business. Having a solid understanding of your finances is the first step toward ensuring the long-term success of your company. So take the time to develop a financial plan and put it into action today.



A strategic approach to managing finances is essential for any business owner who wants to be successful. If you take the time to create a budget, understand your cash flow, and make smart decisions about where to allocate resources, you'll be in a much better position to weather any storms that come your way and make informed decisions about the future of your business.


If you would like to learn more about a strategic approach to financial management or get help creating a budget for your business, we encourage you to contact our office at +44 7703 797072 for a free consultation or reach out to me at